"Why doesn't everyone just use Bitcoin?"
We've spent 17+ years getting the technology right. Self-custody works. Lightning, Liquid, Ark works fast. The math is phenomenal. And yet, if you handed your neighbour a hardware wallet tomorrow, they probably wouldn't use it. Not because Bitcoin is broken, but because money has never been only a technical problem. It's also a social one.
Money works when a group of people agree to use it together. A savings circle. A street of merchants. A village. A community of builders. That coordination is the hard part, and it's the part most Bitcoin tools skip…

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