The first customer doesn't come from a playbook. They come from cold messages that probably shouldn't have worked, conversations that almost fell apart, and a stubborn refusal to take no as a final answer.
For this fireside, we're bringing in two founders who cracked early customer acquisition in some of the hardest environments to sell into — biotech labs and hospital systems without a brand, a marketing budget, or a warm intro list to lean on.
Speakers
Luis Alvear — Founder & CEO, Dimenso
Luis is building Dimenso, an AI platform for scientific labs that uses smart glasses with voice and…

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